Joel Hill

I am a marketing leader who loves to chase big goals. I grew up in advertising agencies as a creative. My background in design has taught me how to build brands. My empathy for the consumer has helped me see from the consumer’s perspective. My experience as a middle child in a big family has taught me how to get attention. I would love to help you capture the attention you deserve.

I'd love to talk with you about your current marketing challenges. I work with a network of creative marketers to develop brands and create demand by creating thoughtful, educational, clever, shareable content for every medium and for every channel.

Who I Am

Father of 3. Husband to a brilliant woman. Adventurous creative soul.

Grew up in Indonesia, Jordan, New Jersey, Brazil and the Philippines.

BFA Design/Photography/Advertising

20 years creating and developing nationally and globally recognized brands. Learned advertising in the agency world, built my own creative agency, and currently tackle branding and communications projects with agencies and direct clients every day.

What I Do

I create and develop brands that produce desire in the target audience to engage, join in, and ultimately to buy in.

Build marketing machines that turn consumers into advocates, and problems into revenue through brand strategy and management, content creation, demand generation, partnership co-marketing, and sales enablement.

What I Believe

Be a good person.

Lead by serving and seeing others’ points of view.

Results are the most critical business metric.

Put yourself in the shoes of the customer. See how they see. Then make what they can’t imagine.

Share ideas early and often. Collaborate by failing fast.

Test, re-test and evolve. Growth happens by making mistakes.

Consummate Creative

I provide the passion, vision, and leadership to create game-changing marketing and build strong brands.

I’ve led and directed teams of multidisciplinary subject matter experts, strategists, creatives and data analysts through projects resulting in increased demand, pipeline, conversion, and revenue.

I have a strong network of brand strategists, project managers, creative operations, creative directors, art directors, designers, production artists, copywriters, producers, film makers, photographers, animators, motion graphics artists, 3D artists and social media creators/influencers.

My strategic approach and creativity help brands move prospective customers from awareness to closed won within the marketing funnel.

Skills

Creative Direction

I’m a leader with the ability to create and share a vision of what can be. I am collaborative but decisive. I’m a strong believer in continuous process improvement. I can see the big picture while driving a team to produce consistent quality.

Strategic Thinking

I can translate complex and conflicting objectives into cohesive strategies. I make quick decisions to resolve challenges. I learn new concepts quickly and am a perpetual student of the latest in marketing.

Relationship Building

I’m a team player with low ego who quickly builds trust with any type of personality. I operate with complete honesty and integrity. I’m confident in my decisions and can inspire the team to join me.

Flexibility

Not one to sit around, I thrive in a fast-paced environment and can handle multiple demands simultaneously. I am comfortable in the gray, can manage ambiguity but know when clarity needs to be found to keep the team aligned. I have a thick skin and seek out helpful criticism.